Our perceptions determine our reality. We hardly consider why they exist, nor what (or who) has informed them. We simply function by them – believing them to be correct. In fact, perceptions are such a strong driving force that the primary objective of marketing is to establish and/or influence consumer perceptions. Perceptions used to be much more homogenous. For many decades […]
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We’d like to take a moment to stand still amidst all the #heritage and #braaiday posts and letters and refocus on what the incredible tradition of Heritage Day means to South Africans, and to us. Heritage Day allows us to honour the rich diversity that is our inheritance. We love being South African, and we […]
Being distinctive takes courage. It takes guts to challenge convention and group think. It takes critical thought not to accept what we are told blindly, but to challenge the foundations of our thoughts. However, as we pursue this path of being distinctive, invariably we have to make choices. Choices that may not be popular with others. This […]
The process of being refined and renewed is generally not an easy one. In order for us to strip away what is no longer useful, not serving us, dragging us down or maybe even hurting us, is probably one of the most difficult things we can do. But we are not left defeated. The protea […]
Paarl Jewellery Design Studio – If big city life isn’t for you, we’ve got you covered. Nestled under Paarl Rock, and situated in the quaint Main Road of Paarl, is the Uwe Koetter Paarl Studio. We are so excited about the fact that our clients now have an out-of-town alternative to visiting us here in […]