Not Just an Add-On: The Unsung Beauty of Chains

When we think of jewellery, we often picture dazzling pendants, bold rings or ornate earrings. Chains tend to take a back seat, quietly supporting the more prominent pieces. But at Uwe Koetter, we believe chains deserve their own spotlight.

Whether worn solo or as part of a pendant necklace, a chain is more than just a functional element. It is a statement of craftsmanship, personality and style.

Essential Chain Styles in Our Collection

Our most trusted and timeless chains are crafted with care, offering both durability and elegance. Whether subtle or bold, each one serves a purpose and expresses style in its own right. Here are five chain styles that we love: 

Wheat Chain


These types of chains are made with twisted, interwoven links that resemble wheat stalks or a delicate braid. These chains are flexible and soft, ideal with or without a pendant.

Anchor-Link Chain

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These chains consist of oval-shaped links, interlocked in an alternating design inspired by traditional ship anchor chains. The design traces back to maritime origins, where strength, reliability and durability were essential at sea. Today, the anchor-link chain carries that legacy forward. A nod to heritage that symbolises resilience, trust and time-honoured craftsmanship.

Rolo Chain

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Rolo chains are made with rounded, uniform links in an alternating pattern. They are slightly thicker than most chains, offering strength with a classic, symmetrical look.

Curb-Link Chain

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These chains are flat and consist of uniform links that rest smoothly on the skin. It is a versatile choice, available in many curb variations, such as open, closed, solid and hollow. It can be worn in many styles, from bold and masculine to finer, delicate styles perfect for pendants.

Figaro Chain

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The figaro chain has a classic pattern featuring three short links followed by one elongated link. It is a popular chain style for men’s pieces but timeless across all styles.

Statement Chains You’ll Find In Store

At Uwe Koetter, we value statement pieces and often stock chains that are designed to stand alone. These are the pieces that don’t need a pendant to turn heads. Below are three of our standout 9KT gold chains available in store:

9KT Herringbone Chain Necklace

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A true statement piece. The herringbone chain gets its name from its sleek, slanted pattern that mirrors the bones of a herring fish. It is elegant, tightly linked and highly reflective. 

9KT Hollow Rope Chain

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The hollow rope chain is created with multiple strands twisted into a spiral, creating texture and light-catching brilliance from every angle.

9KT Gucci-Link Chain 

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This chain link was partly popularised by Gucci when it was used in many of their jewellery designs in the 1980. It consists of hunky, puffed links inspired by the mariner chain. Bold, luxurious and unmistakably iconic.

5 Chain Care Tips

Treat your chain with the same care you’d give your most treasured jewellery. Here’s how to keep it tangle-free, shiny and secure:

1. Do not sleep with it on

Sleeping with a chain on can weaken the links over time and increase the chance of tangling or breakage. Always remove your chain before bed to protect its integrity.

2. Always clasp it before storing

A clasped chain is far less likely to knot or catch on other pieces. This simple step can save you time and effort when getting dressed.

3. Store separately in a soft pouch or compartment

Chains need their own space. Storing them separately in a soft jewellery pouch or compartment prevents scratches and tangles with other items. 

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Velvet pouches we give to clients if they request it. 

4. When layering, vary the lengths and weights to avoid tangles

Layering is a great way to personalise your look, but keep it practical. Pair heavier chains with lighter ones and choose different lengths to prevent them from twisting together.

5. A little extra care goes a long way

Chains may appear delicate, but proper care can make them last a lifetime. Gently clean them when needed, and avoid harsh chemicals or unnecessary stress on the links. 

Why Chain Quality Matters

Chains often carry your most meaningful pieces and that is why quality is non-negotiable. It is important to ensure the chain is well-made and won’t easily break, whether you plan on wearing it as a statement piece or pair it with a sentimental pendant.

At Uwe Koetter, we source Italian-imported chains known for their fine craftsmanship, durability and finish. For everyday elegance, we recommend 9-karat gold or 14-karat gold. These chains offer an excellent balance between strength, cost-effectiveness and refined style.

Final Thought

Chains are not just accessories, they are heirlooms in the making. Whether bold and unapologetic or subtle and refined, your chain should be chosen with as much care as the pendant it supports.

Visit our store to view our collection of high-quality gold chains, crafted to complement and designed to endure.

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